Heraeus selects ASM’s mid-speed E by SIPLACE platform for state-of-the-art applications lab

Advanced Placement Technology Key to Customer NPI Initiatives and Material Performance Validation

ASM Assembly Systems today announced that Heraeus, a leading supplier of materials solutions for the semiconductor and electronics assembly industries, has selected its E by SIPLACE mid-speed placement platform to enhance customer support and benchmarking initiatives within Heraeus’ new Pennsylvania-based state-of-the-art SMT Applications Lab. The system was installed earlier this year and is already proving to be a valuable asset to Heraeus and its customers.

“Among other sectors, we have numerous customers in the automotive, lighting, RF and handheld markets, so being able to reliably and repeatably place small components such as 01005s, while also being adaptable to different product requirements, is critically important for the evaluation work that goes on in our lab,” says James Wertin, Heraeus Manager of Technical Sales and Application Support, who oversees day-to-day lab operations. “E by SIPLACE is the best of both worlds: it has advanced capability and superb flexibility, and is surprisingly economical for a platform with such broad functionality. The system can do everything we need it to and then some. Plus, the ASM brand is synonymous with quality, which is important for customers.”

The Heraeus Applications Lab offers a fully operational SMT manufacturing line, allowing production duplication to facilitate NPI work and process optimization. For materials development, the Heraeus lab provides benchmarking and characterization capabilities to enable R&D collaboration with other Heraeus facilities around the world. The customer product range seen within the lab presents a unique scenario, as PCBs for applications ranging from lighting to mobile phones to automotive are being populated. E by SIPLACE offers Heraeus the broadest scope of capability, with long board compatibility and a component placement range that spans very small 01005s through to 200 mm x 110 mm parts.

“Because this environment is quite different than a traditional manufacturing facility, the programming simplicity of E by SIPLACE was also a key consideration in our selection,” notes Wertin. “The line is manned by an engineer with applications expertise, but not a traditional equipment operator, making the intuitive E PRO software essential. This, combined with the fact that it is really a one machine solution for all of our customers’ applications, made E by SIPLACE the obvious choice for our lab’s SMT line.”

Customers interested in both the E by SIPLACE platform and the Heraeus Applications Lab are invited to visit ASM and Heraeus at the upcoming SMTA International exhibition, taking place September 19-20 in Rosemont, IL. E by SIPLACE demonstrations will take place throughout the event in ASM booth # 1205. Show delegates interested in learning more about Heraeus and its new lab can take part in a presentation and discussion in Heraeus booth #1009 at 2:30 p.m. on Tuesday, September 19th.

For more information about ASM’s E by SIPLACE system, visit www.asm-smt.com, call 770-797-3002 or send an e-mail to nick.crocker@asmpt.com. To engage with the Heraeus team, send an e-mail to electronics.americas@heraeus.com or visit www.heraeus-electronics.com.


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